Connect Gooten to Claude and ChatGPT
Print on demand hides its margins inside production cost. Gooten is one of the few providers that bills you a real per-order production figure, and MerchantFlow writes that straight into your cost of goods rather than asking you to estimate it.
Trusted by
Brands already running their numbers on MerchantFlow
The same data your AI will be reading.
561,011
orders analysed
A$74.8M
revenue tracked
What you can ask once it is connected
“Which designs are actually profitable after production cost?”
Of 18 active designs, 11 hold contribution margin above 30% after production, shipping, fees and ad spend. Three sit below 10%, all on the heavyweight hoodie, where billed production averages A$28 against a A$54 average order value.
Example answer, shown to illustrate the shape and level of detail. Your figures come from your own connected account.
What Gooten alone cannot tell you
Connecting an AI directly to Gooten is genuinely useful, and for some questions it is all you need. It stops being enough the moment the question involves money you spent somewhere else.
- Advertising spend against the products Gooten produced
- Margin per design once production and shipping are counted
- Which of your SKUs a Gooten catalogue code actually refers to
- Reprints and cancellations, which still carry partner charges
What MerchantFlow adds
- Real billed production cost written to your cost of goods as an actual, not an estimate - Gooten is one of the few 3PLs that supplies this
- Merchant SKUs resolved from the order metadata rather than Gooten's own catalogue codes, which almost never match
- Line costs divided by quantity, because Gooten reports a line total rather than a unit price
- Cancelled and refunded lines excluded, so reversed orders do not become phantom cost
- Reprints handled: one order can map to several Gooten orders, and only the live ones are counted
Gooten bills in USD. If your partner account bills in another currency, production cost is left out rather than converted at the wrong rate, so it will be missing rather than wrong.
What merchants say
Store owners who trust MerchantFlow with their numbers
Real reviews from merchants running their stores on MerchantFlow.
MerchantFlow has become one of the most valuable tools in my business. As a tradie building Mech Tools from the ground up, understanding true profitability is critical. MerchantFlow gives me clear, accurate data that helps me make better business decisions.
Mech Tools Pty LTD
Australia · 18 days using the app
I've tried quite a few of these profit tracker apps (even tried making one myself), but honestly, none of them offer what MerchantFlow does and the ones that come close cost 10x the monthly price. My favorite feature by far is the integration with my 3PL, so the data I'm seeing is the actual data not a guess.
Netherlands · 21 days using the app
I've been using MerchantFlow for the last six months in order to better understand my brand's profitability. The tool has without a doubt been super insightful and allowed me to make changes within the business that have nearly doubled our brand's monthly profit. This is the best profit analysis and optimisation tool going around for any ecommerce brand owner right now.
Australia · 6 months using the app
Its super important for me to know my numbers down the the exact percentage and I can trust Merchant Flow to get it right. I've used other softwares in the past but none of them have half of the features this does and always end up not being correct. Highly recommend using it if you're running an ecommerce store.
Australia · 2 months using the app
How to connect it
- 01
Connect Gooten to MerchantFlow
Authorise Gooten from your MerchantFlow integrations page. We start pulling and normalising the data straight away.
- 02
Add MerchantFlow to ChatGPT or Claude
In ChatGPT, open MerchantFlow from the plugin directory. In Claude, add it as a connector. Either way you approve read-only access and there is nothing to install. Your dashboard shows the current steps for each client, because the clients move their menus often. In Meta's Muse, ask it to create a custom connector with the MerchantFlow URL. In the Gemini app, add it as a custom app under Settings, Connected Apps.
- 03
Ask in plain English
Your AI now reads the same figures as your dashboard, joined across every source you have connected.
MerchantFlow is listed in ChatGPT's plugin directory
Open the listing in ChatGPT, sign in or start a trial, and approve read-only access. There is no server URL to copy.
Included on every paid plan, trials included. Starter reads 90 days of history, Pro reads 12 months, and Plus and Agency read your full history.
The tools your AI calls
These are the actual tools MerchantFlow exposes for Gooten questions. Every claim on this page maps to one of them.
run_fulfillment_digestget_item_cogsget_pnl_summaryCommon questions
Can it change anything in Gooten?
No. The connection is read-only and no write access exists to grant. Your AI can read figures and reason about them; it cannot create, edit, pause or delete anything.
Will the numbers match my dashboard?
Yes. Your AI calls the same calculations the MerchantFlow dashboard uses, so the same question over the same period returns the same figure in both places.
