Connect Social Snowball to Claude and ChatGPT
Social Snowball pays your affiliates in bulk, long after the orders they referred. MerchantFlow deducts the commission from every order Social Snowball tags in Shopify, so your AI answers profit questions with affiliate payouts already counted.
Trusted by
Brands already running their numbers on MerchantFlow
The same data your AI will be reading.
607,479
orders analysed
A$90.6M
revenue tracked
What you can ask once it is connected
“Which Social Snowball program cost us the most in commission last month, and what margin did it leave?”
Your VIP Ambassadors rule charged 1,920 across 96 orders, more than any other program, and left a contribution margin of 34% on those orders. The general referral rule charged 1,140 across 141 orders at a 38% margin.
Example answer, shown to illustrate the shape and level of detail. Your figures come from your own connected account.
What Social Snowball alone cannot tell you
Connecting an AI directly to Social Snowball is genuinely useful, and for some questions it is all you need. It stops being enough the moment the question involves money you spent somewhere else.
- Shopify orders referred by your Social Snowball affiliates
- Cash and gift card payouts made outside Shopify
- Cost of goods on the products those orders shipped
- Your ad spend and operating expenses
What MerchantFlow adds
- Affiliate commission deducted from each referred order
- One rule for every program, or one per program at its own rate
- Self-referral and welcome-gift orders never charged
- Commissions reduced or removed on refunds and cancellations
- A Commissions line in your P&L, beside payment fees and ad spend
MerchantFlow does not connect to Social Snowball itself: it reads the referral tag on your synced Shopify orders and applies the rate you set, so the figures follow your rules rather than Social Snowball's payout history. The tag names the program, not the affiliate, and only orders tagged after you enabled tagging are counted.
What merchants say
Store owners who trust MerchantFlow with their numbers
Real reviews from merchants running their stores on MerchantFlow.
MerchantFlow has become one of the most valuable tools in my business. As a tradie building Mech Tools from the ground up, understanding true profitability is critical. MerchantFlow gives me clear, accurate data that helps me make better business decisions.
Mech Tools Pty LTD
Australia · 18 days using the app
I've tried quite a few of these profit tracker apps (even tried making one myself), but honestly, none of them offer what MerchantFlow does and the ones that come close cost 10x the monthly price. My favorite feature by far is the integration with my 3PL, so the data I'm seeing is the actual data not a guess.
Netherlands · 21 days using the app
I've been using MerchantFlow for the last six months in order to better understand my brand's profitability. The tool has without a doubt been super insightful and allowed me to make changes within the business that have nearly doubled our brand's monthly profit. This is the best profit analysis and optimisation tool going around for any ecommerce brand owner right now.
Australia · 6 months using the app
Its super important for me to know my numbers down the the exact percentage and I can trust Merchant Flow to get it right. I've used other softwares in the past but none of them have half of the features this does and always end up not being correct. Highly recommend using it if you're running an ecommerce store.
Australia · 2 months using the app
Great app, and perfect for what i need to see all my numbers down to the cent across my 3 warehouses in USA, Australia and NZ. Nimesh is an absolute legend to work with. I highly recommend it! I even include this in my package of useful tools that I recommend to the entrepreneurs I mentor.
New Zealand · About 2 months using the app
How to connect it
- 01
Add a Social Snowball commission rule
Turn on Tag referral orders in Shopify in each Social Snowball program, then open Settings > Commissions in MerchantFlow and start from the Social Snowball template. Referred orders are priced automatically.
- 02
Add MerchantFlow to ChatGPT or Claude
In ChatGPT, open MerchantFlow from the plugin directory. In Claude, add it as a connector. Either way you approve read-only access and there is nothing to install. Your dashboard shows the current steps for each client, because the clients move their menus often. In Meta's Muse, ask it to create a custom connector with the MerchantFlow URL. In the Gemini app, add it as a custom app under Settings, Connected Apps.
- 03
Ask in plain English
Your AI now reads the same figures as your dashboard, joined across every source you have connected.
MerchantFlow is listed in ChatGPT's plugin directory
Open the listing in ChatGPT, sign in or start a trial, and approve read-only access. There is no server URL to copy.
Included on every paid plan, trials included. Starter reads 90 days of history, Pro reads 12 months, and Plus and Agency read your full history.
The tools your AI calls
These are the actual tools MerchantFlow exposes for Social Snowball questions. Every claim on this page maps to one of them.
get_pnl_summaryget_expenses_breakdownsearch_orderslookup_orderCommon questions
Does MerchantFlow need access to my Social Snowball account?
No. Social Snowball orders are recognised by the tag on your synced Shopify orders, so there is nothing to authorise in Social Snowball and nothing MerchantFlow can change there. Your AI client gets read-only access to the resulting figures.
Will the numbers match my dashboard?
Yes. Your AI calls the same calculations the MerchantFlow dashboard uses, so the same question over the same period returns the same figure in both places.
