Connect SpeedFulfill to Claude and ChatGPT
Your 3PL knows what it charged. Your store knows what you sold. Neither knows your margin. MerchantFlow joins them, including the late charges most tools never notice.
Trusted by
Brands already running their numbers on MerchantFlow
The same data your AI will be reading.
561,011
orders analysed
A$74.8M
revenue tracked
What you can ask once it is connected
“Which products are losing money once fulfilment is included?”
Three SKUs had negative contribution margin once fulfilment was applied. The Oak Coffee Table averaged A$41 fulfilment on a A$95 order value, taking it to negative 14.2%. Excluding fulfilment it would have shown a positive 29% margin.
Example answer, shown to illustrate the shape and level of detail. Your figures come from your own connected account.
What SpeedFulfill alone cannot tell you
Connecting an AI directly to SpeedFulfill is genuinely useful, and for some questions it is all you need. It stops being enough the moment the question involves money you spent somewhere else.
- Which product or campaign caused a given fulfilment charge
- Margin after fulfilment, rather than fulfilment cost in isolation
- Reship and replacement charges, which arrive weeks after the order looked finished
- How per-parcel cost varies by destination and basket size
What MerchantFlow adds
- Per-order fulfilment cost attached to the order it belongs to, net of discount and including tax and duty
- A daily 120-day sweep that catches reship and replacement charges billed long after the original shipment - the routine window would miss these permanently
- Split shipments handled at the parent order, so multi-parcel orders are not double counted
- A plausibility ceiling on shipping cost, added after a real supplier data glitch briefly reported six-figure postage on an eighty-dollar order
- Shipping charged to the customer kept separate from shipping cost to you
SpeedFulfill supplies fulfilment and shipping cost, not product cost. Your cost of goods comes from your own COGS records.
What merchants say
Store owners who trust MerchantFlow with their numbers
Real reviews from merchants running their stores on MerchantFlow.
MerchantFlow has become one of the most valuable tools in my business. As a tradie building Mech Tools from the ground up, understanding true profitability is critical. MerchantFlow gives me clear, accurate data that helps me make better business decisions.
Mech Tools Pty LTD
Australia · 18 days using the app
I've tried quite a few of these profit tracker apps (even tried making one myself), but honestly, none of them offer what MerchantFlow does and the ones that come close cost 10x the monthly price. My favorite feature by far is the integration with my 3PL, so the data I'm seeing is the actual data not a guess.
Netherlands · 21 days using the app
I've been using MerchantFlow for the last six months in order to better understand my brand's profitability. The tool has without a doubt been super insightful and allowed me to make changes within the business that have nearly doubled our brand's monthly profit. This is the best profit analysis and optimisation tool going around for any ecommerce brand owner right now.
Australia · 6 months using the app
Its super important for me to know my numbers down the the exact percentage and I can trust Merchant Flow to get it right. I've used other softwares in the past but none of them have half of the features this does and always end up not being correct. Highly recommend using it if you're running an ecommerce store.
Australia · 2 months using the app
How to connect it
- 01
Connect SpeedFulfill to MerchantFlow
Authorise SpeedFulfill from your MerchantFlow integrations page. We start pulling and normalising the data straight away.
- 02
Add MerchantFlow to ChatGPT or Claude
In ChatGPT, open MerchantFlow from the plugin directory. In Claude, add it as a connector. Either way you approve read-only access and there is nothing to install. Your dashboard shows the current steps for each client, because the clients move their menus often. In Meta's Muse, ask it to create a custom connector with the MerchantFlow URL. In the Gemini app, add it as a custom app under Settings, Connected Apps.
- 03
Ask in plain English
Your AI now reads the same figures as your dashboard, joined across every source you have connected.
MerchantFlow is listed in ChatGPT's plugin directory
Open the listing in ChatGPT, sign in or start a trial, and approve read-only access. There is no server URL to copy.
Included on every paid plan, trials included. Starter reads 90 days of history, Pro reads 12 months, and Plus and Agency read your full history.
The tools your AI calls
These are the actual tools MerchantFlow exposes for SpeedFulfill questions. Every claim on this page maps to one of them.
run_fulfillment_digestget_pnl_summarylookup_orderCommon questions
Can it change anything in SpeedFulfill?
No. The connection is read-only and no write access exists to grant. Your AI can read figures and reason about them; it cannot create, edit, pause or delete anything.
Will the numbers match my dashboard?
Yes. Your AI calls the same calculations the MerchantFlow dashboard uses, so the same question over the same period returns the same figure in both places.
